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Selling's 10 Most Sacred Rules (And Why They're Wrong) | Webcasts | Resources

Please take a quick second to fill out the form in the righthand column to watch the on-demand webcast of "Selling's 10 Most Sacred Rules (And Why They're Wrong)."

Webcast Details

Originally broadcast on 09.28.10.

Webcast Description

You don't need us to tell you that selling is freaking hard

(17% harder than it was just 5 years ago, to be exact.)

In today's business world, one thing's for certain: last century's rules of engagement for selling just don't work like they used to.

If you're still focusing on...

  • Calling high
  • Solution selling
  • Presenting an ROI

...you're probably not synchronized to how your customer is actually buying in today's complex business world, and therefore selling 15-25% less effectively than you could be.

In this complimentary webinar, Martyn Lewis, Principal at 3GS, examines the challenges facing today's sales professionals and how a sales process that's synchronized to the target market's buying process can dramatically increase your sales results.

In the webinar, you will see and learn:

  • Selling's 10 most sacred rules, and why they're wrong
  • The forces that drive today's customers
  • How and why the formula for successful selling has changed
  • Symptoms of a sales process that is out of step with the customer's buying process
  • Why you need to synchronize your selling activities to the customer's specific buying process
  • How to decode the customer's buying process, craft the organizational selling strategy and develop a synchronized selling process

Fill out and submit the form in the righthand column to watch the on-demand webcast.

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